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Outbound Calling Policy

Aiva Martech

Outbound Calling Policy

Aiva Martech is a software that reveals the identity of your anonymous website traffic and turns them into actionable leads within a business to business environment.
Aiva Martech is committed to providing a high quality solution for all of our customers, potential customers and any other stakeholders who may receive a call from a team member at Aiva Martech. As part of our ongoing efforts to continually improve our service, we may record calls made by a member of the Aiva Martech team.
Aiva Martech will not hide its identity when making external calls.
Aiva Martech will not share, rent or sell any call recordings to third parties nor will it share, rent or sell data relating to the telephone call to third parties.
Aiva Martech may use call recording for the purposes of training and development of internal team members and for quality assessment of the calls. Calls are recorded for the protection of both the Aiva Martech employee and the customer. The aim of this is to improve the experience our customers and other stakeholders receive when receiving a call from Aiva Martech.

Storage of call recorded data
All call recordings are stored within our call recording systems located in the India. Appropriate security measures are in place that meet the requirements of the relevant laws and regulations in regards to the protection of this data.

All telephone numbers within the Aiva Martech's CRM is checked against the TPS (Telephone preference service) and CTPS (Corporate telephone preference Service). Aiva Martech will not make unsolicited sales and marketing calls to any number that is registered on

these lists.

Call recordings are kept for a period of 12 months before complete erasure (subject to providers terms). The storage period has been considered in line with our customer retention to ensure that we have a comprehensive audit trail of correspondence between us and our customers throughout the lifetime of our agreements. This is to protect both the interests of our customers as well as those of Aiva Martech team members.

Request for data and/or erasure of data
Requests for call recordings can be made by calling us on 0207 206 7293 and asking to speak to our Data Compliance Team (Proof of identity will be requested before any data is shared). Alternatively, you can make a request by emailing Please ensure you include the telephone number, date and approximate time the call took place.
Requests for erasure of data should be submitted in writing and submitted by email to or by post to
Aiva Martech Tarabai Park, Pitli Ganpati mandir, near reliance mall, Empire Tower. Kolhapur. 416003
Aiva Martech Data Compliance Team will consider the reason(s) for the erasure request and will make a decision as to whether the request can be met or whether it cannot be met for reasons feasibly considered as essential retention of the data. If a request for erasure is denied by Aiva Martech under the belief that the data should be kept for good reason such as legal compliance, to uphold a contract or to protect one or more parties or participants, Aiva Martech will notify the supervisory authority of the decision to deny the request and provide reasons for doing so.

Aiva Martech will review and either comply or deny within 30 days of receiving your request.
This policy was last reviewed and updated on the 09th June 2020. Policies are periodically reviewed to ensure compliance with the current compliance environment.
For questions relating to this policy, please contact

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